The core components of a big business

 For a business owner

You need three things designed into a business

1st is to do something good for society

Social good element

This should be the hardest thing you do 

What do you think society is suffering from most, why do you think your contribution is important for this, how can you connect with these people, how can you play a big role in Their life, how will spending time with you help them grow. 

(Mental Health, self confidence, clarity) 

2nd is to do something revolutionary for your customer

This should be so easy for you, that you can do it in your sleep 

What are you very good at doing 

What do you think is so easy for you that you can do it without second thought 

What can you do that makes a big difference in someone’s life (who is this person, what do they do, where are they from, how can you reach them, how can you build their trust, what can you talk to them about on any day(this is content strategy) what do they get very hyped about when they get hear it. 

(Business communication)

3rd is to do something exceptionally good to make money 

Money attractiveness 

This should be so spontaneous that people should not think twice about giving you money, but go sleepless thinking how to buy from you. 

Productization 

Well defined boundaries, well designed value proposition, well designed purchase process, well defined policies, well defined customer care, well designed customer acquisition - sales, marketing, csr, referral and affiliate strategy 

(Business copy writing) 

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